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Palladium’s Waterproof Boot Collection

Women's Baggy Leather Gusset

Palladium was founded in 1920 to make aircraft tires for the aviation industry. In 1947, after the end of WWII saw demand for tires dry up, Palladium put their canvas and rubber expertise to use by making boots that were as hard wearing as their tires.

Last September, 2011, Palladium announced the launch of the brand’s Fall/Winter 2011 international ad campaign featuring musician, producer and designer Pharrell Williams. The new campaign, entitled Tokyo Rising, documents Pharrell as he explores the city’s hidden treasures, interviews locals and uncovers an inspiring resiliency in Tokyo, Japan in the aftermath of the events of 3/11.

Pharrell is celebrated around the world for his work as a musician. He has made history for being one of the most successful and prolific entertainers to emerge during the last decade. As part of the beat-making duo The Neptunes, with Chad Hugo, and the alternative rock trio N.E.R.D., with Chad and childhood friend Shae Thornton, Pharrell has helped A-List pop stars sell millions of albums and even earn Grammy Awards for the likes of Justin Timberlake, Nelly, and Usher.

To explore Tokyo to its fullest, Pharrell wore Palladium’s Baggy Leather Gusset boot which is part of the brand’s new Waterproof Collection, featuring a Waterproof Oily Nubuck Leather on the upper, waterproof insole board, waterproof thread for stitching and sealed seams to keep moisture out. The Waterproof Collection features five distinct styles and ranges in price from $95.00-$120.00. In a later installment of the campaign, Pharrell was seen in Palladium’s Baggy Leather Gusset winter boot, part of the brand’s Pilot Collection which launched in September. The Pilot Collection, inspired by authentic bomber jackets, uses an Aniline, antiqued cracked leather which wears beautifully over time. A shearling lining provides maximized warmth and comfort during colder months. The Pilot Collection features seven distinct styles and retails from a price range of $95-$120.

Men's Pampa Hi Lea Gusset

Additional features in Palladium’s Waterproof Collection, currently available, are as follows:

  • One piece molded rubber outsole.
  • A hugging heel cup and thick die cut EVA create a comfortable stepping ground.
  • Cambrelle lining absorbs perspiration, dries rapidly and breathes to let air in and moisture out.

As we work our way through wet weather and move towards April showers, Palladium provides a myriad of technologies to keep you warm and dry in the Waterproof Collection. While you may not be traveling to Tokyo, wherever you go, Palladium has you covered.

www.palladiumboots.com

 

 

 

 

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